Coverage Highlight:

GYC Vegas, a boutique public relations and marketing agency in Las Vegas, secured a segment on ARC Las Vegas about All In Aviation as rising college costs push more students and recent grads to look beyond a four-year degree. The story promoted the flight school’s open house and featured recent graduate Miranda, who just earned her private pilot license, and program director Carl May.

Key Insight: “Some kids are getting their driver’s licenses the same time they’re becoming pilots, which is honestly really cool.”