Thanksgiving is around the corner, and it’s the time of year when we all give thanks for the many things in our lives. Take this attitude to work and be sure to show gratitude to your employees, customers, media contacts, and other business partners as well. Here are some ways to do just that:
Ditch the Digital and Make It Personal
In these days of constant e-mail and text exchanges, turn back the clock and send a good old-fashioned handwritten note by mail. Enclose a personal thank you, preferably citing something over the past year that was particularly appreciated. Perhaps an employee went above and beyond during a crunch period or a business partner referred a new customer to you. Mention the details, and be sincere.
Give a Gift to Those You Know Well
Everyone is used to the fruit and candy baskets that appear in the break room during these last months of the year. However, think about those professionals you have a special connection with, whether it be your own account contact or a reporter who you really connected with during the year. If you’ve gotten to know them personally, send a unique, thoughtful gift that would mean a lot to them.
Create a Special Promotion for Your Social Media Network
Social media networks continue to be one of the strongest ways for any individual or company to market, sell, connect and influence. Don’t forget about this important group during the holidays. Thank them with a special promotion or offer this time of year.
Find Ways to Socialize
Calendars are overflowing with company parties, association gatherings and other holiday events during this more relaxed time of year. Select a few that will benefit both you and a favorite customer and plan to go together. It will not only give you a chance to spend some quality time with an important contact but will also provide a common ground to connect on in the future. If you have the resources, you may even want to throw your own shindig and invite all those business partners, customers and employees important to you.
Reward Your Best Customers
Take the time this holiday to especially thank your top five or 10 customers with a special offer. It could be a free upgrade or a special new product or service. Remember that these loyal, long-term customers serve as your foundation into the future and treat them with sincerity, appreciation and special benefits.
Saying thank you is not only the right thing to do but also a great way to improve your public relations in Las Vegas. If you’re interested in learning more, contact GYC Vegas. This Las Vegas public relations agency brings years of experience in helping clients manage long-term, positive business relationships.